![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiEivTuLY2WFQVyB1rPVhiesBDT40UQFeFs-mICpvPjDyWSTqbFCie8twv1oJXx3vd_CiELoNRQaZKEpsY5dg9amDvofvttPkUzJnax1B7IWCikFFzB9I1eSX2GJ0cc_4uM2A6l2XWpnLk/s1600/donut_hdr.jpg) |
Mark D. Ruffner, 1984 |
I was sorting through my flat file recently and came upon an illustration I did for a Florida magazine almost 30 years ago. The idea was that if one subscribed to
Florida Trend, the new subscriber would be rewarded with a baker's dozen of fresh donuts.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiLb_k0M0PPzyRVBlEoEVaTk6km48gcfmZDAgzkbyHHxpLfcLtLbwXuFni1gxyaWQ0tfkQM2Rs3tHGxft96rYtozzxNAsCzeTS5i-2Jo3JN75J1fRy2l2Es21p4-bpJ_ONK2m3gODDchV8/s1600/outer_box.jpg) |
Mark D. Ruffner, 1984 |
The mailer was designed to arrive looking like a closed baker's box, sealed with an adhesive tab. When one lifted the cover . . .
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgC-47eaCVTjJ5WJfE-OvA-Sg82zu4laSRdV2LZYEJbm05F7DucoP8PImc_0iyUT6qgvU7b0k3Ql-uImjc3aXFaboHYn6naAPfmgskiucsvgW2PYJjDUwdOGqxi01Sizkg7prve_-YeZEg/s640/one_doz.jpg) |
click to enlarge | Mark D. Ruffner, 1984 |
. . . there would be a dozen juicy, glazed donuts! I achieved the illustration with a mixture of acrylics, airbrushed dyes, pencil and charcoal.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgQBzBkcR3KZXe5Kf3fWkMYrVRcIjoVjd-DtXGH69dil2RtuA_Tg2xMwBk6obsrZkjFdWHF-ZpdCvA1UrUvTk1BEYBW-oeDz-lxiv1QOSzr07LeTZ9ag0wb7wrJSYB87cm4KgEyZUld0HI/s1600/paul_davis.jpg) |
illustration by Paul Davis |
I looked to the great illustrator Paul Davis for style. Paul Davis continues to be a source of inspiration, and you can read my posting about him and his iconic work
here.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjWn4MtqyxuKa_sQFOFKKsXd1kMJfaA_ickb81OTfj_lpBZsOUzI-oeR0uuUmjJyfi-XxgVFRXXObWpRqA0P-N-VKYEDF0gwddOVTwJGNRxIupTtzUwr8Mv4u3m9_u9vRbK_VQsIvuof48/s1600/no_13.jpg) |
Mark D. Ruffner, 1984 |
Also inside the mailer was a die-cut 13th donut, redeemable at our local supermarket.
There have been some professional hazards connected with being a commercial artist, and one of them was that in order to complete this particular assignment, I went through two dozen glazed donuts!
Have a great week, and don't overdo.
.
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