Amusing Advertising for Greenback Tobacco

As I have mentioned before, it's ironic that I've never smoked, for my ephemera collection is heavy with good tobacco advertising of the 19th century.

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In my side bar page on antique trade cards, I note that 19th century advertising often had imagery that had little or nothing to do with the product being sold. The charming card above, which measures 12¼" x 7½", is a prime example.

For my own collecting purposes — which are very much rooted in an interest of graphic history — I like that the card beautifully illustrates the tobacco's packaging.

While the plug cut is wrapped in paper, you can see that the Greenback tobacco is a cloth bag with a draw string, surrounded by a paper label and seal. The paper around the Greenback would have been discarded immediately, so I would surmise that if any labels are still in existence, they'd be mint and unused.

The quality of the artwork and lithography is very fine. While Marburg Brothers was obviously in North Carolina, the advertising was done by Hoen & Co. of Baltimore, Maryland. If you click on the link, you'll see that the lithography was probably the most advanced of its time.

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